You're reading the chart correctly for revenue but misinterpreting that revenue is not net-income. Twitter loses an average of $500M a year after all that revenue+costs which only makes his 44B purchase all the more perplexing. He far overpaid for a historically money losing venture, and sure if he can start to make it profitable, which happened twice in twit-history for an at best $1.5B that year .. that's a long 30yr/break even

I think it's usage. Those on Twitter will spend an hour a day on it. Pinterest might be an hour a month

So $13,975M in income and $267M in taxes. That's 1.91% effective tax rate? Somebody please tell me I'm mathing wrong.

Do we have financials for Reddit?

I think it's pretty good. But I doubt the audience will remain entertained by a character that is intentionally stoic.

More interested in that stat.

Passenger commissions at $546M?! Where’s my Commission check? I’m still waiting…

Many years ago, I read - though I have no way of checking up on this - that the net profit of the airline industry as a whole since its inception was basically zero. It pays the expenses, the people who work there, and not much else.

Delta, at least in my experience, is worlds better than the alternatives domestically. But that depends on where exactly you fly from and to.

Unless I’m reading this chart wrong, then even if Twitter retains its current user base and ARPU, it will take over 12.5 years for it to have accumulated revenue in excess of its $44 billion purchase price.

With users and advertisers bailing on the platform in not insignificant numbers, that 12.5 years is only going to get a lot longer without some kind of positive changes.

Crazy how low Pinterest is when it’s people interested in things. Sellable objects. Just put the ad and link?

Almost everyone I know that travels at all uses an airline credit card. Lots of people are paying interest so they can get status and mileage on different airlines.

Probably more “casual” users at that time, spending fewer dollars each.

Where do you guys get your data from?

I was wondering the same thing.

That's a great point -- 75% of what you see are products. Surprised they're not monitizing it better.

I find it interesting how it dipped through 2020. I thought they would've earned more since basically everyone was online at the time.

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That's because Twitter is specifically being sought out by those people. The "shout into the void" style really seems to work for politicians and journalists.

Haha...True.

Pinterest should earn more for their users as it lends itself so well to shopping.

Really needs to do something about it.

I'm frequently surprised at how influential Twitter is despite a relatively small user base. You rarely hear anything about Pinterest in the news despite having close to double the user base.

Maybe the world would be better off if politicians and pundits had to express themselves through Pinterest boards instead of tweets :P

Few things stand out for me from the above chart:

1. Despite its very large user base, Meta is miles ahead of competition in monetizing its user base. Its ARPU is almost 2x that of Twitter and 3x that of Snapchat.
2. Twitter’s ARPU growth has stagnated over the last 3.5 years and has started to decline in recent quarters. The turmoil over at Twitter post Musk’s takeover will not make this any easier.
3. Snapchat and Pinterest has a lot of catching up to do. Their ARPU is growing way too slowly for their liking.

Also, if you like this, you can find more charts / data stories like this in my newsletter.

Tools use: Google slides and Vizzlo

Data from company reports

I love this chart type. Does anyone know what the name of it is?

Does salaries include everyone at the company? All execs and their bonuses as well? Or is the depiction here from the POV of the owners where profit is actually just their cut?

The sky miles points are where the real money is made, it’s a whole other financial statement, separate from flight operations.

I'm pretty sure this is not even close to accurate. $131M a quarter in aircraft rent? That's enough to rent about fifty large airliners, a small fraction of their fleet.

Aircraft rent or ownership is usually about one fourth of an airline operating cost. It's one precent in this chat, which of obviously WAY off.

Edit: I fixed a typo in my original reply, not I see in their actual finance disclosure that this chart missed aircraft acquisitions for $1B, which is not a small sum.